Alexander McQueen & Minx Nails At Their Most Extreme For Spring/Summer 2012

Paris Fashion Week was certainly a busy one for Minx Nails this year. Not only are they covering many of the nails on the runway, we are proud to say that nails have moved on from lowly fingers to become an integral element in the trendy world of high fashion.

Nails & Fashion

Alexander McQueen Spring/Summer 2012 collection was revealed on October 4th, with Minx Nails and UK nail stylist Marian Newman providing the nail fashion for the show. This the fourth season in a row Minx & Marian have worked with McQueen.

Inspiration

Minx created unique designs using the reference given by the Alexander McQueen design team, reflecting the inspiration for the collection: mother of pearl, shells, water and sea foam. Based on the brief, Marian and Minx co-founder Janice Jordan created a series of designs using an ivory base or a delicate pink base, layered with an organic swirl design in a MinxLusion, Matte Silver, or Matte Gold tracing.

The organic swirls give the impression of sea foam and gentle movement.

The Nail Stylists

Marian’s team included nail stylists Adam Slee, Kimberley Casey and Naja, while Minx co-founders Janice Jordan and Dawn Lynch-Goodwin also assisted in applying Minx to the 33 models taking part in the show.

“It was such an honor to be part of the Alexander McQueen show,” said Marian. “The level of craftsmanship and the brief of the collection pushed me to explore new techniques and designs. I really enjoy the different challenges that come with each collection and always look forward to the show, as it is truly a unique experience.”

More Minx Fashion

They have been charging down the runways of Fashion Weeks across the globe. If you haven’t been keeping up, be sure to check out the Spring/Summer 2012 collections of Vivienne Westwood, Charlie Le Mindu, Gareth Pugh and Missoni.