The David Koma Autumn/ Winter 2012 is Sleek in Minx

By Inspirationail

Minx LogoIt’s hard not to get excited about next seasons warmer, cozier fashions when there is still a chill in the air. Minx nails strutted down many runways this season – be sure to win your own Minx kit today!

David Koma + Minx = Hot!

The David Koma Autumn/ Winter 2012 collection was shown during London Fashion Week and the designer completed the collection with custom Minx created in collaboration with UK nail legend Marian Newman.

Minx at David Koma

Image © Becky Maynes

Recreating the Magic

Marian, who had worked with stylist Kim Howells for last season’s show, was again approached to create a custom nail fashion for the modern, edgy brand that is known to push the boundaries of fashion.

Minx at David Koma

Image © Becky Maynes

“I was so surprised when Kim told me that this season was inspired by greyhounds! It was such a unique theme, and I was told to think along the lines of regal, chic, proud, bold, and strong.” Marian revealed.

Minx at David Koma

Image © Becky Maynes

Exclusive Designs

Once all was said and done, the final custom Minx designs chosen for the show were were relatively monochromatic. Since black and silver were the key themes for the show, this was reflected in the frames on the nails. A bare nail was chosen for the interior shape, along with silver for those with a black frame, in order to demonstrate a regal aspect.

The maroon and deep blue from the collection were also used for some of the looks to bring in the color components to the fingertips.

Minx at David Koma

Image © Becky Maynes

A Good Turnout

Marian was delighted with the results, and acknowledged that it would have been impossible to create the same look under show conditions with standard polish. Their versatility and lack of drying time is part of what makes Minx unique!

Minx at David Koma

Image © Becky Maynes

“Minx enabled us to create a custom look for each model without hand painting or dealing with the drama of wet polish.” Explained Marian. “At the end of the day, we were able to deliver the exact nail fashion David Koma envisioned, chic and elegant and wearable for any occasion. And when David saw them, he said “I love love love these!” Marian revealed.

Minx at David Koma

Image © Becky Maynes

More to Come

Thanks to Minx, we’ve got more from the David Koma show to share – this time behind the scenes with the techs themselves. Check back tomorrow for that one and be sure to enter our Minx giveaway – just one more day to enter!

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